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Rural Marketing Concepts and Strategies

Rural marketing can be described as any marketing activity in which a dominant participant will be from a rural area which implies that it consists of two things that is marketing of inputs to the...

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Best books for XAT preparation

XAT– Xavier Aptitude Test is a very reputed exam conducted on the national level by the XLRI institute (A business school). This is an entrance test for many reputed colleges including XLRI itself and...

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